Unless you’ve been living under a rock, you should be aware of what is a Responsive Design.
Simply, if you want your website to look and function adequately on different screen size devices your website must be responsive.
A website for business is crucial but that website being responsive is more important.
In this post, we’ll learn about few facts that why having a responsive website is so important in India.
Indian users prefer accessing the internet from mobile.
Mobile devices have revolutionized the digital medium. Now more people have access to the internet because of mobiles and affordable data plans in India.
Around 79% of Indian users access the internet form mobile. Check out this Report.
This is the main reason that every Indian website needs to have a responsive design approach.
If the majority of your website traffic coming from mobile devices then your website design must be mobile ready.
With responsive design approach, your website will adjust its layout according to the screen sizes. It makes users comfortable accessing the information on your site.
Responsive design helps your Google Search ranking.
Being a dominating search engine, Google always wants to offer best user experience for its users.
So if a higher number of people are on mobile devices, Google will surely give the advantage to responsive websites.
Google even offers a free tool ‘Mobile-Friendly Test‘ to test if your site is mobile-friendly or not.
Also, check these official Recommendations for building smartphone-optimized websites from Google.
Making your website responsive will not only make it more user-friendly, it will also help your search ranking.
Here we learned that majority of people are accessing the internet from their mobile devices.
And because of that Google recommends you to build a smartphone-optimized website.
That’s why you have to optimize your website for small screens if you didn’t already.
What do you think how important is it to make websites responsive?