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10 Quick Tips: Using Instagram for Business Promotion

Instagram is the 3rd most used social media network in India according to Statista.com. This makes the Instagram one of the best places for your Business Promotion.

In this post, I am sharing 10 tips that will help you promote your business on Instagram.

01 – You should switch to Instagram business profile.

Instagram has two type of profile personal and business. The business profile is suitable for Business promotion.

You should switch to Instagram business profile to take advantage of its business features.

02 – Write an appealing bio for your profile.

Whenever someone finds your posts interesting they will check your profile and bio to know more about you.

Having a strong and appealing bio will help you generate more leads.

03 – Use your creativity while sharing on Instagram.

Posting random photos on Instagram is just wasting time.

You have to be little creative with what you share to grab the attention from people.

04 – You should follow back your followers.

There are many Insta accounts which will only follow you so they can get follow back. You must avoid them.

But you should follow back the genuine people who follow you.

05 – Review your profile from time to time to optimize it.

You should never keep your Instagram profile outdated. Always keep it updated with relevant details and information.

You should keep your profile and bio optimized all the time.

06 – Boost your well-performing posts with Inta’s promote option.

If some of your posts are performing better, it means those post can help your brand awareness.

Use Instagram’s promotion feature and promote better performing posts to get more engagement.

07 – Use Insights to analyze your success on Instagram.

Instagram’s Insight section gives you an overview of your account’s performance.

Use those numbers to optimize your activities on Instagram so you can get better results.

08 – You must use Hashtags wisely.

Hashtags are the center of Instagram posting. You should avoid using random Hashtags.

Plan your captions and hashtags strategically. This will increase your post-performance dramatically.

09 – Take advantage of Instagram Stories.

Many businesses profile users avoid using Instagram’s stories.

Instagram stories help you increase engagement from users. You should take advantage of this feature.

10 – Be active and engage with your followers regularly.

Instagram is not just about posting and sharing. It’s an online community where people come to socialize.

Beside posting and sharing you must be active on Instagram and engage with your followers more often.


Gratitude: My name is Jay. Thank you for your time checking this post. Do share your Instagram tips in comments below.


Rinkal Sharma

Creative Content Architect at RIXOJ. With a deep-rooted passion for content marketing, Rinkal is the driving force behind our ability to craft captivating and impactful content strategies for our clients.

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